Agency Leaders Breakfast · In-person event

Unlock new revenue stream with server-side tracking

Join us in Copenhagen to explore how agencies can improve client performance and unlock new growth opportunities with server-side solutions – through practical sessions, peer networking, and open discussion.

Thursday, June 4, 2026 · 08:30–12:00 CEST

IDA Conference,
Kalvebod Brygge 31–33, 1780 Copenhagen V

📣 Registration for this event is now closed. Stay tuned for upcoming announcements!

Why this breakfast is worth your morning

✅ Learn from industry experts
Hear practical insights from guest speakers Caroline Vidal and Gunnar Griese, alongside Stape experts working hands-on with server-side tracking and agency growth.
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✅ Practical agency insights
Learn how agencies can use server-side solutions to improve data quality, campaign performance, and client reporting.
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✅ Real growth opportunities
See how Stape’s tools and workflows can help create more client value and unlock new revenue opportunities.
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✅ Peer networking in person
Meet agency leaders from Copenhagen, exchange ideas, and discuss what is actually working for client teams today.

What’s on the Agenda

Doors open + breakfast buffet

08:30

Coffee, tea, juice, fresh bread, cheese, jam, and fruit served before the sessions begin.

Welcome & event opening

09:00 – 09:15

A short introduction to the event, the Stape brand, and what agency leaders can expect from the morning.

Better signals, less guesswork: getting started with server-side GTM

09:15 – 09:55

Why data quality is broken today, what server-side tagging can fix, and how agencies can get started with less technical overhead.
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Speaker: Gunnar Griese

Tools for driving agency revenue growth

10:00 – 10:20

How Stape’s tools, free resources, and partner workflows can support new revenue opportunities and stronger client retention.
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Speaker: Serge Shkvarnytskyi

Unlocking more client value with server-side strategies

10:25 – 10:45

Go beyond browser event proxying and explore advanced use cases, automation workflows, and practical agency applications.
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Speaker: Dan Murovtsev and Marcin Pluskota

Seamless data flow across channels:
best practices for integration – let’s discuss together!

10:45 – 11:20

Bring your questions, exchange ideas, and hear how others approach dataflows for clients.
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Speaker: Caroline Vidal, Gunnar Griese, Serge Shkvarnytskyi, Dan Murovtsev

Networking & lunch

11:20+

Continue the conversation over lunch and connect with other agency leaders and the Stape team.

Closing remarks

11:55

Key takeaways, thank yous, and next steps.

Meet the speakers

Caroline Vidal
Senior MarTech Engineer
LinkedIn

Caroline Vidal is a Senior MarTech Engineer at DFDS and a co-founder of WIDA - Nordics. She specializes in the entire data collection stack, from tracking implementation to CDP orchestration and analytics engineering. Caroline’s expertise lies in transforming raw event data into clean, reliable insights that empower teams to take actionable steps.

Gunnar Griese
Digital Analytics Engineer & Educator
LinkedIn

With 8+ years of experience across digital analytics, data science, and e-commerce, Gunnar specializes in building reliable first-party data infrastructures using Google Analytics, Google Tag Manager, and Google Cloud Platform.
As a lecturer at IHM Business School and an experienced practitioner across agencies in the Nordics and Germany, he brings a unique combination of technical depth and practical business impact.

Dan Murovtsev

Product Manager @Stape
LinkedIn

Serge Shkvarnytskyi

Sales & Partnerships Lead @Stape
LinkedIn

Marcin Pluskota

Event & Community Specialist @Stape
LinkedIn

Reserve your seat!

Join agency leaders in Copenhagen for practical insights, peer discussion, and networking over breakfast.

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